9 Ways to Grow Your Blog & Stand Out From the Crowd

*Collaborative post

Today on the blog we’re talking about 9 Ways to Grow Your Blog & Stand Out From the Crowd! I started blogging about 6 or 7 years ago (I know, I should remember and celebrate, but life happens…), and it’s changed so much over those years. Today I’m going to talk about growth, and being authentic in a saturated market.

9 Ways to Grow Your Blog & Stand Out From the Crowd

 

1. Be You

Standing out from the crowd doesn’t have to be as difficult as you think, you just need to be you! Think about your opinions, your thoughts, and experiences, and help your audience with their own dilemmas. Don’t forget, controversial opinions might lose you some followers/readers, but you’ll end up gaining more of YOUR people. Your tribe will flock to you, because you’re authentic and real!

 

2. Niche

Finding your niche is so important. Whether you’re a lifestyle blogger, family blogger or a foodie blogger, deciding on a niche will help Google see that you’re an expert in that field, and therefore rank you higher for it. Also, people will learn to trust you based on your niche and expertise. It’s win-win, really!

 

3. Guest Posts

Writing a guest post can really help your site. Other blogs or websites will have different audiences, so they’ll see you if you guest post on other sites. A whole new audience means people will potentially head over to your site and become one of your readers too! On top of this, your domain authority will increase as time goes on, so you’ll rank higher on Google and therefore gain more views!

 

4. Be Authentic

People are crying out for authenticity. Be real, be you, and people will relate to you more! Be honest when things are tough, be honest about housework, be honest about not being ‘Insta-Perfect’. Authenticity is the key to gaining and keeping followers, both on your blog and social media.

 

5. Be Consistent

Posting regularly really has its benefits! Your readers will know when to expect new posts and they’ll be waiting patiently each time they know you’ll hit publish. Besides, this will keep you in a regular rhythm for your workload and work/life balance.

 

 

 

6. Share the Love

Showing other bloggers how much you appreciate their content can be really beneficial. Commenting on their posts, supporting their social presence, and generally being a good blogging buddy can do wonders for growth. Besides, what goes around comes around, and they’ll no doubt support you back!

 

7. Social Media

Using your social media platforms to create engaging content and to lead folk to your blog can increase your audience and blog traffic. Try to help people as much as you can and then share that help/advice far and wide!

 

8. Email Sign-Up

Gaining email subscribers can create more eyes for your regular content. Sending out newsletters reminds the people on your list to check out your new (and old) content. This is great for people who forget to check on their favourite accounts or spend limited time on social media.

 

9. Ads

If you have the budget, using adverts on social media can sometimes help boost views. We’ve trialled this and seen small amounts of growth, but we’re still trying it out. It’s certainly worth looking into if you have the budget to invest!

 

Overall, the key to standing out is being you, unfiltered and true. To boost your presence, the focus should be on giving what you want back, and supporting your fellow bloggers. The combination of the above 9 points would be the best way to grow and stand out in such a saturated market. Good luck!

 

What are your tips for blogger growth and standing out from the crowd?